The Tipping Point cover
Book as podcast

The Tipping Point

Malcolm Gladwell·Motivation·27 min
4.0 (866k)

About this book-as-podcast

Gladwell argues that social change happens suddenly, like an epidemic, when three conditions meet. A small number of key people carry an idea, the idea must be memorable, and the surrounding environment shapes how people act. The book uses crime in New York, youth suicide, and the spread of smoking to show how tipping points work.

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